{
  "logos": {
    "rule": "Choose a logo from this block, not from the flat inventory below. Pick the configuration that fits the space, then the ink that suits the ground, then SVG unless the destination refuses it.",
    "page": "https://brand.theword.world/assets",
    "provenance": "THE WORD's masters are a vector reconstruction, not an original drawing: the letterforms and the microphone are an autotrace on a 0.25-unit grid, roughly 1/394 of the mark's height, so their curves are dense polygons rather than Bezier curves. This is invisible on screen and in normal print, but faceting can show on large-format work such as a banner, a vehicle, or a building sign, and the mark should be redrawn as true curves before that use. Revival To My City is not affected: its master is real font outlines with true curves, and only its brackets are drawn geometry.",
    "inks": [
      {
        "suffix": "(none)",
        "hex": "#0B1A2D",
        "name": "Midnight ink",
        "grounds": [
          "parchment",
          "white"
        ],
        "note": "The default. Use on Parchment and White."
      },
      {
        "suffix": "-reversed",
        "hex": "#FFFFFF",
        "name": "Reversed, white",
        "grounds": [
          "midnight",
          "word-blue",
          "photography with a Midnight scrim"
        ],
        "note": "Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim."
      },
      {
        "suffix": "-black",
        "hex": "#000000",
        "name": "One colour, black",
        "grounds": [
          "white",
          "parchment"
        ],
        "note": "For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead."
      }
    ],
    "never": [
      "Never place any logo on Flame (#F85842).",
      "Never redraw, restretch, rotate, or recolour the mark outside the three published inks.",
      "Never add effects: no shadow, glow, bevel, outline, or gradient.",
      "Never set the mark below its published minimum width.",
      "Never rebuild a lockup by typesetting it. Use the published file."
    ],
    "configurations": [
      {
        "brand": "the-word",
        "slug": "horizontal",
        "name": "Horizontal lockup",
        "primary": true,
        "use": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall.",
        "aspect": 10.7005,
        "capHeight": 93.5,
        "clearSpace": "0.5x the cap height of THE WORD on all four sides",
        "clearSpaceReference": "the cap height of THE WORD",
        "clearSpaceRatio": 0.5,
        "minimumWidth": {
          "screen": "180px",
          "print": "40mm"
        }
      },
      {
        "brand": "the-word",
        "slug": "stacked",
        "name": "Stacked lockup",
        "primary": false,
        "use": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide.",
        "aspect": 4.2615,
        "capHeight": 129.28,
        "clearSpace": "0.5x the cap height of THE WORD on all four sides",
        "clearSpaceReference": "the cap height of THE WORD",
        "clearSpaceRatio": 0.5,
        "minimumWidth": {
          "screen": "120px",
          "print": "25mm"
        }
      },
      {
        "brand": "the-word",
        "slug": "bare",
        "name": "Bare wordmark",
        "primary": false,
        "use": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are.",
        "aspect": 7.3426,
        "capHeight": 129.28,
        "clearSpace": "0.5x the cap height of THE WORD on all four sides",
        "clearSpaceReference": "the cap height of THE WORD",
        "clearSpaceRatio": 0.5,
        "minimumWidth": {
          "screen": "90px",
          "print": "20mm"
        }
      },
      {
        "brand": "the-word",
        "slug": "glyph",
        "name": "Microphone glyph",
        "primary": false,
        "use": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read.",
        "aspect": 1.0076,
        "capHeight": 720.0,
        "clearSpace": "0.25x its own height on all four sides",
        "clearSpaceReference": "its own height",
        "clearSpaceRatio": 0.25,
        "minimumWidth": {
          "screen": "24px",
          "print": "8mm"
        }
      },
      {
        "brand": "the-word",
        "slug": "heritage",
        "name": "Heritage lockup, EST 2018",
        "primary": false,
        "use": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark.",
        "aspect": 2.5181,
        "capHeight": 129.28,
        "clearSpace": "0.4x the cap height of THE WORD on all four sides",
        "clearSpaceReference": "the cap height of THE WORD",
        "clearSpaceRatio": 0.4,
        "minimumWidth": {
          "screen": "140px",
          "print": "30mm"
        }
      },
      {
        "brand": "rtmc",
        "slug": "primary",
        "name": "Primary lockup",
        "primary": true,
        "use": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves.",
        "aspect": 3.0668,
        "capHeight": 82.97,
        "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
        "clearSpaceReference": "the cap height of EVIVAL",
        "clearSpaceRatio": 0.5,
        "minimumWidth": {
          "screen": "160px",
          "print": "36mm"
        }
      },
      {
        "brand": "rtmc",
        "slug": "cobrand",
        "name": "Co-brand lockup with the parent",
        "primary": false,
        "use": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present.",
        "aspect": 6.0154,
        "capHeight": 52.29,
        "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
        "clearSpaceReference": "the cap height of EVIVAL",
        "clearSpaceRatio": 0.5,
        "minimumWidth": {
          "screen": "295px",
          "print": "66mm"
        }
      },
      {
        "brand": "every1",
        "slug": "horizontal",
        "name": "Horizontal lockup",
        "primary": true,
        "use": "The default mark. Site navigation, app headers, banners, shirts, and anywhere the name is introduced. EVERY1 beside MOVEMENT, which is what makes it a movement rather than a word.",
        "aspect": 11.0908,
        "capHeight": 29.39,
        "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
        "clearSpaceReference": "the cap height of EVERY1",
        "clearSpaceRatio": 0.5,
        "minimumWidth": {
          "screen": "200px",
          "print": "45mm"
        }
      },
      {
        "brand": "every1",
        "slug": "bare",
        "name": "Bare wordmark",
        "primary": false,
        "use": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.",
        "aspect": 5.4255,
        "capHeight": 62.52,
        "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
        "clearSpaceReference": "the cap height of EVERY1",
        "clearSpaceRatio": 0.5,
        "minimumWidth": {
          "screen": "140px",
          "print": "32mm"
        }
      },
      {
        "brand": "every1",
        "slug": "vision",
        "name": "Vision lockup",
        "primary": false,
        "use": "The whole promise in one mark: the verse above, the name, and what it leads to below. Banners, stage backdrops, and the back of a shirt. Never small.",
        "aspect": 3.3317,
        "capHeight": 102.61,
        "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
        "clearSpaceReference": "the cap height of EVERY1",
        "clearSpaceRatio": 0.5,
        "minimumWidth": {
          "screen": "260px",
          "print": "58mm"
        }
      },
      {
        "brand": "every1",
        "slug": "promise",
        "name": "Promise lockup",
        "primary": false,
        "use": "The name and the promise without the verse, for where the vision lockup is too tall.",
        "aspect": 4.0798,
        "capHeight": 83.89,
        "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
        "clearSpaceReference": "the cap height of EVERY1",
        "clearSpaceRatio": 0.5,
        "minimumWidth": {
          "screen": "200px",
          "print": "45mm"
        }
      },
      {
        "brand": "every1",
        "slug": "usa",
        "name": "Country lockup, USA",
        "primary": false,
        "use": "The USA country lockup. One per country, and each one is drawn, not generated.",
        "aspect": 2.6143,
        "capHeight": 62.52,
        "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
        "clearSpaceReference": "the cap height of EVERY1",
        "clearSpaceRatio": 0.5,
        "minimumWidth": {
          "screen": "180px",
          "print": "40mm"
        }
      },
      {
        "brand": "every1",
        "slug": "uganda",
        "name": "Country lockup, Uganda",
        "primary": false,
        "use": "The Uganda country lockup. One per country, and each one is drawn, not generated.",
        "aspect": 2.6143,
        "capHeight": 62.52,
        "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
        "clearSpaceReference": "the cap height of EVERY1",
        "clearSpaceRatio": 0.5,
        "minimumWidth": {
          "screen": "180px",
          "print": "40mm"
        }
      },
      {
        "brand": "every1",
        "slug": "e1",
        "name": "The E1 icon",
        "primary": false,
        "use": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.",
        "aspect": 1.4559,
        "capHeight": 209.21,
        "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
        "clearSpaceReference": "the cap height of EVERY1",
        "clearSpaceRatio": 0.35,
        "minimumWidth": {
          "screen": "32px",
          "print": "10mm"
        }
      },
      {
        "brand": "every1",
        "slug": "numeral",
        "name": "The 1",
        "primary": false,
        "use": "The numeral alone. Used as a mark at small size, and used as the shape photography is masked into, which is this door's signature move. Never redrawn, never outlined, never filled with anything but an image or Flame.",
        "aspect": 0.6432,
        "capHeight": 339.93,
        "clearSpace": "0.35x its own height on all four sides",
        "clearSpaceReference": "its own height",
        "clearSpaceRatio": 0.35,
        "minimumWidth": {
          "screen": "24px",
          "print": "8mm"
        }
      },
      {
        "brand": "slc",
        "slug": "horizontal",
        "name": "Horizontal lockup",
        "primary": true,
        "use": "The default mark. Course materials, certificates, slide masters, letterhead, and anywhere the space is wider than it is tall.",
        "aspect": 2.5122,
        "capHeight": 62.51,
        "clearSpace": "0.5x the cap height of School on all four sides",
        "clearSpaceReference": "the cap height of School",
        "clearSpaceRatio": 0.5,
        "minimumWidth": {
          "screen": "190px",
          "print": "42mm"
        }
      },
      {
        "brand": "slc",
        "slug": "stacked",
        "name": "Stacked lockup, EST 2024",
        "primary": false,
        "use": "Square and portrait spaces, and the form that carries the founding date: covers, posters, apparel, and commemorative print.",
        "aspect": 1.2533,
        "capHeight": 122.76,
        "clearSpace": "0.5x the cap height of School on all four sides",
        "clearSpaceReference": "the cap height of School",
        "clearSpaceRatio": 0.5,
        "minimumWidth": {
          "screen": "150px",
          "print": "34mm"
        }
      },
      {
        "brand": "slc",
        "slug": "lion",
        "name": "The lion",
        "primary": false,
        "use": "The crowned Lion of Judah on its own. Profile pictures, app icons, stickers, embossing, and any square too small to read words in. It is detailed, so it has a higher floor than a wordmark would.",
        "aspect": 0.7163,
        "capHeight": 361.91,
        "clearSpace": "0.25x its own height on all four sides",
        "clearSpaceReference": "its own height",
        "clearSpaceRatio": 0.25,
        "minimumWidth": {
          "screen": "40px",
          "print": "12mm"
        }
      },
      {
        "brand": "slc",
        "slug": "cobrand",
        "name": "Co-brand lockup with the parent",
        "primary": false,
        "use": "THE WORD beside the School, divided by a hairline rule. This is how this door carries its endorsement: the parent is shown rather than stated.",
        "aspect": 4.917,
        "capHeight": 33.8,
        "clearSpace": "0.5x the cap height of School on all four sides",
        "clearSpaceReference": "the cap height of School",
        "clearSpaceRatio": 0.5,
        "minimumWidth": {
          "screen": "330px",
          "print": "74mm"
        }
      }
    ],
    "packs": [
      {
        "name": "Vector pack, SVG",
        "url": "https://brand.theword.world/assets/downloads/the-word-logos-svg.zip",
        "note": "Every configuration in all three inks. For designers, printers, and anyone using Illustrator, Figma, or Word."
      },
      {
        "name": "Raster pack, PNG",
        "url": "https://brand.theword.world/assets/downloads/the-word-logos-png.zip",
        "note": "Every configuration in all three inks, at four widths, transparent. For Google Docs, Slides, Canva, and email."
      },
      {
        "name": "Complete logo pack",
        "url": "https://brand.theword.world/assets/downloads/the-word-logos-all.zip",
        "note": "Vector, raster, and the icon set, with the usage rules included as a text file."
      },
      {
        "name": "School of the Local Church",
        "url": "https://brand.theword.world/assets/downloads/school-of-the-local-church-logos.zip",
        "note": "The crowned lion in every published form: horizontal, stacked, the lion alone, and the co-brand lockup."
      },
      {
        "name": "Revival To My City",
        "url": "https://brand.theword.world/assets/downloads/revival-to-my-city-logos.zip",
        "note": "The approved RTMC wordmark in all its published forms."
      },
      {
        "name": "EVERY1 Movement",
        "url": "https://brand.theword.world/assets/downloads/every1-logos.zip",
        "note": "Every published EVERY1 file: the wordmark, the vision and promise lockups, the E1 icon, the 1, and the country lockups. Vector in all three inks, PNG at four widths both trimmed and with the clear space built in, and the app icon set."
      }
    ]
  },
  "version": "8.0",
  "messagingVersion": "2.0",
  "updated": "2026-08-25",
  "authority": "canonical",
  "rule": "Use these assets. Never generate photography or video of people or ministry, and never substitute stock. If the asset you need is not listed, request it and leave the slot empty.",
  "counts": {
    "total": 571,
    "approved": 544,
    "counterExamples": 0
  },
  "assets": [
    {
      "file": "assets/fonts/dm-sans-italic-latin-ext.woff2",
      "url": "https://brand.theword.world/assets/fonts/dm-sans-italic-latin-ext.woff2",
      "kind": "font",
      "group": "fonts",
      "bytes": 40880,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/fonts/dm-sans-italic-latin.woff2",
      "url": "https://brand.theword.world/assets/fonts/dm-sans-italic-latin.woff2",
      "kind": "font",
      "group": "fonts",
      "bytes": 76176,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/fonts/dm-sans-normal-latin-ext.woff2",
      "url": "https://brand.theword.world/assets/fonts/dm-sans-normal-latin-ext.woff2",
      "kind": "font",
      "group": "fonts",
      "bytes": 31312,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/fonts/dm-sans-normal-latin.woff2",
      "url": "https://brand.theword.world/assets/fonts/dm-sans-normal-latin.woff2",
      "kind": "font",
      "group": "fonts",
      "bytes": 62556,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/fonts/dm-serif-display-italic-latin-ext.woff2",
      "url": "https://brand.theword.world/assets/fonts/dm-serif-display-italic-latin-ext.woff2",
      "kind": "font",
      "group": "fonts",
      "bytes": 7244,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/fonts/dm-serif-display-italic-latin.woff2",
      "url": "https://brand.theword.world/assets/fonts/dm-serif-display-italic-latin.woff2",
      "kind": "font",
      "group": "fonts",
      "bytes": 17660,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/fonts/dm-serif-display-normal-latin-ext.woff2",
      "url": "https://brand.theword.world/assets/fonts/dm-serif-display-normal-latin-ext.woff2",
      "kind": "font",
      "group": "fonts",
      "bytes": 6800,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/fonts/dm-serif-display-normal-latin.woff2",
      "url": "https://brand.theword.world/assets/fonts/dm-serif-display-normal-latin.woff2",
      "kind": "font",
      "group": "fonts",
      "bytes": 17844,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/fonts/dm-serif-text-italic-latin-ext.woff2",
      "url": "https://brand.theword.world/assets/fonts/dm-serif-text-italic-latin-ext.woff2",
      "kind": "font",
      "group": "fonts",
      "bytes": 7196,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/fonts/dm-serif-text-italic-latin.woff2",
      "url": "https://brand.theword.world/assets/fonts/dm-serif-text-italic-latin.woff2",
      "kind": "font",
      "group": "fonts",
      "bytes": 17188,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/fonts/dm-serif-text-normal-latin-ext.woff2",
      "url": "https://brand.theword.world/assets/fonts/dm-serif-text-normal-latin-ext.woff2",
      "kind": "font",
      "group": "fonts",
      "bytes": 6892,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/fonts/dm-serif-text-normal-latin.woff2",
      "url": "https://brand.theword.world/assets/fonts/dm-serif-text-normal-latin.woff2",
      "kind": "font",
      "group": "fonts",
      "bytes": 17424,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/images/bibles-distribution.jpg",
      "url": "https://brand.theword.world/assets/images/bibles-distribution.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 133138,
      "status": "approved",
      "capture": "SLC Conference · [City], Uganda · 31 Jul 2026",
      "note": "Brand-object photography: black covers and red page edges are Flame on Midnight, unplanned. Caption location pending verification."
    },
    {
      "file": "assets/images/conference-tent-teaching.jpg",
      "url": "https://brand.theword.world/assets/images/conference-tent-teaching.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 173079,
      "status": "approved",
      "capture": "SLC Conference · [City], Uganda · 30 Jul 2026",
      "note": "The §07 exemplar for photography as a record. Caption location pending verification against the ministry record."
    },
    {
      "file": "assets/images/crowd-evening-poster.jpg",
      "url": "https://brand.theword.world/assets/images/crowd-evening-poster.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 111620,
      "status": "approved",
      "note": "Still fallback for crowd-evening.mp4. Every loop ships with its poster."
    },
    {
      "file": "assets/images/every1-app-sign-in.png",
      "url": "https://brand.theword.world/assets/images/every1-app-sign-in.png",
      "kind": "image",
      "group": "images",
      "bytes": 873895,
      "status": "approved",
      "capture": "Generated design mockup, not photography and not the record",
      "note": "The EVERY1 app sign-in screen. Shows the reversed horizontal lockup on Midnight, an Ember primary button, and the vision line at the foot. Ember carries the action and never Flame: white on Flame is 3.3:1 and fails AA. Shows how the identity is built, never what happened. It is not documentary capture and may not be published as a photograph of an event."
    },
    {
      "file": "assets/images/every1-around-the-world.jpg",
      "url": "https://brand.theword.world/assets/images/every1-around-the-world.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 273577,
      "status": "approved",
      "capture": "Generated design mockup, not photography and not the record",
      "note": "Three panels, three country lockups carried on shirts, a stage and a banner: USA, Nigeria and Uganda. Stands in on the EVERY1 brand site until real capture from those countries replaces it, and is recorded here as a mockup so nobody publishes it as an event. Shows how the identity is built, never what happened. It is not documentary capture and may not be published as a photograph of an event."
    },
    {
      "file": "assets/images/every1-community-gathering-poster.jpg",
      "url": "https://brand.theword.world/assets/images/every1-community-gathering-poster.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 99620,
      "status": "approved",
      "note": "Still fallback for every1-community-gathering.mp4."
    },
    {
      "file": "assets/images/every1-country-lockups.png",
      "url": "https://brand.theword.world/assets/images/every1-country-lockups.png",
      "kind": "image",
      "group": "images",
      "bytes": 1009258,
      "status": "approved",
      "capture": "Generated design mockup, not photography and not the record",
      "note": "Six country lockups: USA, Nigeria, Uganda, Brazil, India and the Philippines. Every bar carries its own flag; USA is the recorded exception and carries brand colours. Shows how the identity is built, never what happened. It is not documentary capture and may not be published as a photograph of an event."
    },
    {
      "file": "assets/images/every1-kit-flat-lay.png",
      "url": "https://brand.theword.world/assets/images/every1-kit-flat-lay.png",
      "kind": "image",
      "group": "images",
      "bytes": 2538621,
      "status": "approved",
      "capture": "Generated design mockup, not photography and not the record",
      "note": "The activation kit: shirts, banner and lanyards carrying the country lockups. Shows how the identity is built, never what happened. It is not documentary capture and may not be published as a photograph of an event."
    },
    {
      "file": "assets/images/every1-ministry-in-the-tent.jpg",
      "url": "https://brand.theword.world/assets/images/every1-ministry-in-the-tent.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 557931,
      "status": "approved",
      "capture": "SLC Conference · Sanga, Mbarara, Uganda · 30 Jul 2026",
      "note": "Serving the seated rows individually rather than from the platform. Documentary capture for the BURN door."
    },
    {
      "file": "assets/images/every1-og-card.png",
      "url": "https://brand.theword.world/assets/images/every1-og-card.png",
      "kind": "image",
      "group": "images",
      "bytes": 10577,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/images/every1-one-to-one.jpg",
      "url": "https://brand.theword.world/assets/images/every1-one-to-one.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 349810,
      "status": "approved",
      "capture": "SLC Conference · Sanga, Mbarara, Uganda · 31 Jul 2026",
      "note": "One believer greeting another at the front of the tent. The person-to-person image of the BURN door."
    },
    {
      "file": "assets/images/every1-social-profile.png",
      "url": "https://brand.theword.world/assets/images/every1-social-profile.png",
      "kind": "image",
      "group": "images",
      "bytes": 2211569,
      "status": "approved",
      "capture": "Generated design mockup, not photography and not the record",
      "note": "An EVERY1 social profile and grid. The E1 icon is the avatar, because a lockup in a circle is unreadable. The photographs inside the grid tiles are generated placeholders and are not photography either: they may not be lifted out and published. Shows how the identity is built, never what happened. It is not documentary capture and may not be published as a photograph of an event."
    },
    {
      "file": "assets/images/every1-street-outreach.jpg",
      "url": "https://brand.theword.world/assets/images/every1-street-outreach.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 310989,
      "status": "approved",
      "capture": "Generated design mockup, not photography and not the record",
      "note": "A street activation: the tent, the banner and the shirts carrying the mark, people talking one to one. Stands in as the EVERY1 brand site's hero until real capture of an activation replaces it, and is recorded here as a mockup so nobody publishes it as an event. Shows how the identity is built, never what happened. It is not documentary capture and may not be published as a photograph of an event."
    },
    {
      "file": "assets/images/hero-congregation.jpg",
      "url": "https://brand.theword.world/assets/images/hero-congregation.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 525838,
      "status": "approved",
      "capture": "Ministry's own conference photography, July 2026",
      "note": "Documentary hero still. Text over it requires the Midnight scrim."
    },
    {
      "file": "assets/images/hero-crowd-dusk.jpg",
      "url": "https://brand.theword.world/assets/images/hero-crowd-dusk.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 461174,
      "status": "approved",
      "capture": "Ministry's own conference photography, July 2026",
      "note": "Documentary hero still, golden-hour capture."
    },
    {
      "file": "assets/images/hero-tent-poster.jpg",
      "url": "https://brand.theword.world/assets/images/hero-tent-poster.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 106472,
      "status": "approved",
      "note": "Still fallback for hero-tent.mp4."
    },
    {
      "file": "assets/images/hero-worship.jpg",
      "url": "https://brand.theword.world/assets/images/hero-worship.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 447617,
      "status": "approved",
      "capture": "Ministry's own conference photography, July 2026",
      "note": "Documentary hero still."
    },
    {
      "file": "assets/images/og-card.png",
      "url": "https://brand.theword.world/assets/images/og-card.png",
      "kind": "image",
      "group": "images",
      "bytes": 13112,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/images/rtmc-city-gathering-poster.jpg",
      "url": "https://brand.theword.world/assets/images/rtmc-city-gathering-poster.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 103787,
      "status": "approved",
      "note": "Still fallback for rtmc-city-gathering.mp4."
    },
    {
      "file": "assets/images/rtmc-crowd-hands-raised.jpg",
      "url": "https://brand.theword.world/assets/images/rtmc-crowd-hands-raised.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 311165,
      "status": "approved",
      "capture": "SLC Conference · Sanga, Mbarara, Uganda · 31 Jul 2026",
      "note": "An evening congregation with hands raised during the service. Documentary capture for the CLEAN door."
    },
    {
      "file": "assets/images/rtmc-preaching-evening.jpg",
      "url": "https://brand.theword.world/assets/images/rtmc-preaching-evening.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 255140,
      "status": "approved",
      "capture": "SLC Conference · Sanga, Mbarara, Uganda · 31 Jul 2026",
      "note": "Preaching to the evening crowd from the open-air platform. Documentary capture for the CLEAN door."
    },
    {
      "file": "assets/images/slc-attendees-taking-notes.jpg",
      "url": "https://brand.theword.world/assets/images/slc-attendees-taking-notes.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 586858,
      "status": "approved",
      "capture": "SLC Conference · Sanga, Mbarara, Uganda · 30 Jul 2026",
      "note": "Attendees following the teaching with open Bibles and notebooks. The study image of the TRAIN door."
    },
    {
      "file": "assets/images/slc-bibles-received.jpg",
      "url": "https://brand.theword.world/assets/images/slc-bibles-received.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 482368,
      "status": "approved",
      "capture": "SLC Conference · Sanga, Mbarara, Uganda · 31 Jul 2026",
      "note": "Bibles and the personal evangelism course handed to attendees. Documentary capture for the TRAIN door."
    },
    {
      "file": "assets/images/slc-teaching-session-poster.jpg",
      "url": "https://brand.theword.world/assets/images/slc-teaching-session-poster.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 147859,
      "status": "approved",
      "note": "Still fallback for slc-teaching-session.mp4."
    },
    {
      "file": "assets/images/tent-congregation-poster.jpg",
      "url": "https://brand.theword.world/assets/images/tent-congregation-poster.jpg",
      "kind": "image",
      "group": "images",
      "bytes": 90487,
      "status": "approved",
      "note": "Still fallback for tent-congregation.mp4."
    },
    {
      "file": "assets/logos/every1/every1-bare-black.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-bare-black.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 2633,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Vector master, scale freely.",
      "name": "Bare wordmark, one colour, black"
    },
    {
      "file": "assets/logos/every1/every1-bare-reversed.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-bare-reversed.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 2633,
      "status": "approved",
      "grounds": [],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Vector master, scale freely.",
      "name": "Bare wordmark, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/every1-bare.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-bare.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 2633,
      "status": "approved",
      "grounds": [],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Vector master, scale freely.",
      "name": "Bare wordmark, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/every1-e1-black.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-e1-black.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 1131,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Vector master, scale freely.",
      "name": "The E1 icon, one colour, black"
    },
    {
      "file": "assets/logos/every1/every1-e1-reversed.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-e1-reversed.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 1131,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Vector master, scale freely.",
      "name": "The E1 icon, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/every1-e1.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-e1.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 1131,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Vector master, scale freely.",
      "name": "The E1 icon, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/every1-horizontal-black.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-horizontal-black.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 5386,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "200px",
        "print": "45mm"
      },
      "note": "The default mark. Site navigation, app headers, banners, shirts, and anywhere the name is introduced. EVERY1 beside MOVEMENT, which is what makes it a movement rather than a word. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Vector master, scale freely.",
      "name": "Horizontal lockup, one colour, black"
    },
    {
      "file": "assets/logos/every1/every1-horizontal-reversed.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-horizontal-reversed.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 5386,
      "status": "approved",
      "grounds": [],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "200px",
        "print": "45mm"
      },
      "note": "The default mark. Site navigation, app headers, banners, shirts, and anywhere the name is introduced. EVERY1 beside MOVEMENT, which is what makes it a movement rather than a word.  Vector master, scale freely.",
      "name": "Horizontal lockup, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/every1-horizontal.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-horizontal.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 5386,
      "status": "approved",
      "grounds": [],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "200px",
        "print": "45mm"
      },
      "note": "The default mark. Site navigation, app headers, banners, shirts, and anywhere the name is introduced. EVERY1 beside MOVEMENT, which is what makes it a movement rather than a word.  Vector master, scale freely.",
      "name": "Horizontal lockup, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/every1-numeral-black.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-numeral-black.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 744,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "numeral",
      "clearSpace": "0.35x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The numeral alone. Used as a mark at small size, and used as the shape photography is masked into, which is this door's signature move. Never redrawn, never outlined, never filled with anything but an image or Flame. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Vector master, scale freely.",
      "name": "The 1, one colour, black"
    },
    {
      "file": "assets/logos/every1/every1-numeral-reversed.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-numeral-reversed.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 744,
      "status": "approved",
      "grounds": [],
      "configuration": "numeral",
      "clearSpace": "0.35x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The numeral alone. Used as a mark at small size, and used as the shape photography is masked into, which is this door's signature move. Never redrawn, never outlined, never filled with anything but an image or Flame.  Vector master, scale freely.",
      "name": "The 1, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/every1-numeral.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-numeral.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 744,
      "status": "approved",
      "grounds": [],
      "configuration": "numeral",
      "clearSpace": "0.35x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The numeral alone. Used as a mark at small size, and used as the shape photography is masked into, which is this door's signature move. Never redrawn, never outlined, never filled with anything but an image or Flame.  Vector master, scale freely.",
      "name": "The 1, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/every1-promise-black.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-promise-black.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 14727,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "promise",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "200px",
        "print": "45mm"
      },
      "note": "The name and the promise without the verse, for where the vision lockup is too tall. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Vector master, scale freely.",
      "name": "Promise lockup, one colour, black"
    },
    {
      "file": "assets/logos/every1/every1-promise-reversed.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-promise-reversed.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 14727,
      "status": "approved",
      "grounds": [],
      "configuration": "promise",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "200px",
        "print": "45mm"
      },
      "note": "The name and the promise without the verse, for where the vision lockup is too tall.  Vector master, scale freely.",
      "name": "Promise lockup, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/every1-promise.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-promise.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 14727,
      "status": "approved",
      "grounds": [],
      "configuration": "promise",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "200px",
        "print": "45mm"
      },
      "note": "The name and the promise without the verse, for where the vision lockup is too tall.  Vector master, scale freely.",
      "name": "Promise lockup, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/every1-uganda-black.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-uganda-black.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 9455,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "uganda",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The Uganda country lockup. One per country, and each one is drawn, not generated. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Vector master, scale freely.",
      "name": "Country lockup, Uganda, one colour, black"
    },
    {
      "file": "assets/logos/every1/every1-uganda-reversed.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-uganda-reversed.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 9455,
      "status": "approved",
      "grounds": [],
      "configuration": "uganda",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The Uganda country lockup. One per country, and each one is drawn, not generated.  Vector master, scale freely.",
      "name": "Country lockup, Uganda, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/every1-uganda.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-uganda.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 9455,
      "status": "approved",
      "grounds": [],
      "configuration": "uganda",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The Uganda country lockup. One per country, and each one is drawn, not generated.  Vector master, scale freely.",
      "name": "Country lockup, Uganda, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/every1-usa-black.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-usa-black.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 8481,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "usa",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The USA country lockup. One per country, and each one is drawn, not generated. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Vector master, scale freely.",
      "name": "Country lockup, USA, one colour, black"
    },
    {
      "file": "assets/logos/every1/every1-usa-reversed.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-usa-reversed.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 8481,
      "status": "approved",
      "grounds": [],
      "configuration": "usa",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The USA country lockup. One per country, and each one is drawn, not generated.  Vector master, scale freely.",
      "name": "Country lockup, USA, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/every1-usa.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-usa.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 8481,
      "status": "approved",
      "grounds": [],
      "configuration": "usa",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The USA country lockup. One per country, and each one is drawn, not generated.  Vector master, scale freely.",
      "name": "Country lockup, USA, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/every1-vision-black.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-vision-black.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 31355,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "vision",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "260px",
        "print": "58mm"
      },
      "note": "The whole promise in one mark: the verse above, the name, and what it leads to below. Banners, stage backdrops, and the back of a shirt. Never small. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Vector master, scale freely.",
      "name": "Vision lockup, one colour, black"
    },
    {
      "file": "assets/logos/every1/every1-vision-reversed.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-vision-reversed.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 31355,
      "status": "approved",
      "grounds": [
        "midnight",
        "photography with a Midnight scrim"
      ],
      "note": "The vision lockup for Midnight grounds and for footage carrying a scrim. Set in DM Sans at weight 900 and converted to outlines, so it is artwork rather than live text: it needs no font installed, never reflows, and recolours by changing one fill value. The 1 is the same drawing in every EVERY1 form. Never re-set it in another face, never stretch it, and never redraw the numeral by hand.",
      "name": "EVERY1, vision lockup, reversed"
    },
    {
      "file": "assets/logos/every1/every1-vision.svg",
      "url": "https://brand.theword.world/assets/logos/every1/every1-vision.svg",
      "kind": "vector",
      "group": "every1",
      "bytes": 31355,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "note": "The wordmark with the vision above and below it: EVERY TRIBE, EVERY TONGUE, EVERY NATION / WILL KNOW THE NAME JESUS. Both lines are tracked to the exact width of the wordmark, and that alignment is the lockup. Use where the movement is being introduced rather than referred to. Set in DM Sans at weight 900 and converted to outlines, so it is artwork rather than live text: it needs no font installed, never reflows, and recolours by changing one fill value. The 1 is the same drawing in every EVERY1 form. Never re-set it in another face, never stretch it, and never redraw the numeral by hand.",
      "name": "EVERY1, vision lockup"
    },
    {
      "file": "assets/logos/every1/icon/every1-apple-touch-icon-180.png",
      "url": "https://brand.theword.world/assets/logos/every1/icon/every1-apple-touch-icon-180.png",
      "kind": "image",
      "group": "icon",
      "bytes": 902,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/logos/every1/icon/every1-favicon-32.png",
      "url": "https://brand.theword.world/assets/logos/every1/icon/every1-favicon-32.png",
      "kind": "image",
      "group": "icon",
      "bytes": 399,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/logos/every1/icon/every1-favicon-48.png",
      "url": "https://brand.theword.world/assets/logos/every1/icon/every1-favicon-48.png",
      "kind": "image",
      "group": "icon",
      "bytes": 494,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/logos/every1/icon/every1-icon-192.png",
      "url": "https://brand.theword.world/assets/logos/every1/icon/every1-icon-192.png",
      "kind": "image",
      "group": "icon",
      "bytes": 873,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/logos/every1/icon/every1-icon-512.png",
      "url": "https://brand.theword.world/assets/logos/every1/icon/every1-icon-512.png",
      "kind": "image",
      "group": "icon",
      "bytes": 2681,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/logos/every1/icon/every1-icon-maskable-512.png",
      "url": "https://brand.theword.world/assets/logos/every1/icon/every1-icon-maskable-512.png",
      "kind": "image",
      "group": "icon",
      "bytes": 2504,
      "status": "published, no usage note recorded"
    },
    {
      "file": "assets/logos/every1/icon/every1-icon-mono-512.png",
      "url": "https://brand.theword.world/assets/logos/every1/icon/every1-icon-mono-512.png",
      "kind": "image",
      "group": "icon",
      "bytes": 2184,
      "status": "published, no usage note recorded"
    },
    {
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      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 15054,
      "status": "approved",
      "grounds": [],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Raster at 1600px wide, never scale up.",
      "name": "Bare wordmark, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-bare-3200.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 36977,
      "status": "approved",
      "grounds": [],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Raster at 3200px wide, never scale up.",
      "name": "Bare wordmark, two-tone, midnight and flame"
    },
    {
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      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 3318,
      "status": "approved",
      "grounds": [],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Raster at 400px wide, never scale up.",
      "name": "Bare wordmark, two-tone, midnight and flame"
    },
    {
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      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 6625,
      "status": "approved",
      "grounds": [],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Raster at 800px wide, never scale up.",
      "name": "Bare wordmark, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-bare-black-1600.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-black-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 10917,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1600px wide, never scale up.",
      "name": "Bare wordmark, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-bare-black-3200.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-black-3200.png",
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      "bytes": 26216,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
      "name": "Bare wordmark, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-bare-black-400.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-black-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 2308,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 400px wide, never scale up.",
      "name": "Bare wordmark, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-bare-black-800.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-black-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 4744,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 800px wide, never scale up.",
      "name": "Bare wordmark, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-bare-black-clear-1600.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-black-clear-1600.png",
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      "bytes": 10886,
      "status": "approved",
      "grounds": [
        "white",
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      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1600px wide, never scale up.",
      "name": "Bare wordmark, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-bare-black-clear-3200.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-black-clear-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 28529,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
      "name": "Bare wordmark, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-bare-black-clear-400.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-black-clear-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 2209,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 400px wide, never scale up.",
      "name": "Bare wordmark, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-bare-black-clear-800.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-black-clear-800.png",
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      "bytes": 4523,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 800px wide, never scale up.",
      "name": "Bare wordmark, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-bare-clear-1600.png",
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      "status": "approved",
      "grounds": [],
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      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
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      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Raster at 1600px wide, never scale up.",
      "name": "Bare wordmark, two-tone, midnight and flame"
    },
    {
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      "grounds": [],
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        "print": "32mm"
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      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Raster at 3200px wide, never scale up.",
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    },
    {
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        "print": "32mm"
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    },
    {
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      "status": "approved",
      "grounds": [],
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      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
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        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Raster at 800px wide, never scale up.",
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    },
    {
      "file": "assets/logos/every1/png/every1-bare-reversed-1600.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-reversed-1600.png",
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      "status": "approved",
      "grounds": [],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Raster at 1600px wide, never scale up.",
      "name": "Bare wordmark, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-bare-reversed-3200.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-reversed-3200.png",
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      "grounds": [],
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      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Raster at 3200px wide, never scale up.",
      "name": "Bare wordmark, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-bare-reversed-400.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-reversed-400.png",
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      "group": "png",
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      "status": "approved",
      "grounds": [],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Raster at 400px wide, never scale up.",
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    },
    {
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      "group": "png",
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      "status": "approved",
      "grounds": [],
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      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Raster at 800px wide, never scale up.",
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    },
    {
      "file": "assets/logos/every1/png/every1-bare-reversed-clear-1600.png",
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      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Raster at 1600px wide, never scale up.",
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    },
    {
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      "group": "png",
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      "status": "approved",
      "grounds": [],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Raster at 3200px wide, never scale up.",
      "name": "Bare wordmark, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-bare-reversed-clear-400.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-reversed-clear-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 2922,
      "status": "approved",
      "grounds": [],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
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        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Raster at 400px wide, never scale up.",
      "name": "Bare wordmark, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-bare-reversed-clear-800.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-bare-reversed-clear-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 5792,
      "status": "approved",
      "grounds": [],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "32mm"
      },
      "note": "The name alone, without MOVEMENT. For a surface that already says what this is: a shirt front, a banner, an app header, the second time the name appears on a page.  Raster at 800px wide, never scale up.",
      "name": "Bare wordmark, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-1600.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 11926,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Raster at 1600px wide, never scale up.",
      "name": "The E1 icon, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-3200.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 37544,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Raster at 3200px wide, never scale up.",
      "name": "The E1 icon, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-400.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 1702,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Raster at 400px wide, never scale up.",
      "name": "The E1 icon, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-800.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 4022,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Raster at 800px wide, never scale up.",
      "name": "The E1 icon, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-black-1600.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-black-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 10990,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1600px wide, never scale up.",
      "name": "The E1 icon, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-black-3200.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-black-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 35882,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
      "name": "The E1 icon, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-black-400.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-black-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 1424,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 400px wide, never scale up.",
      "name": "The E1 icon, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-black-800.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-black-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 3567,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 800px wide, never scale up.",
      "name": "The E1 icon, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-black-clear-1600.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-black-clear-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 10754,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1600px wide, never scale up.",
      "name": "The E1 icon, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-black-clear-3200.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-black-clear-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 37283,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
      "name": "The E1 icon, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-black-clear-400.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-black-clear-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 1270,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 400px wide, never scale up.",
      "name": "The E1 icon, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-black-clear-800.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-black-clear-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 3314,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 800px wide, never scale up.",
      "name": "The E1 icon, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-clear-1600.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-clear-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 11439,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Raster at 1600px wide, never scale up.",
      "name": "The E1 icon, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-clear-3200.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-clear-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 38530,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Raster at 3200px wide, never scale up.",
      "name": "The E1 icon, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-clear-400.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-clear-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 1493,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Raster at 400px wide, never scale up.",
      "name": "The E1 icon, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-clear-800.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-clear-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 3683,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Raster at 800px wide, never scale up.",
      "name": "The E1 icon, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-reversed-1600.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-reversed-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 11892,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Raster at 1600px wide, never scale up.",
      "name": "The E1 icon, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-reversed-3200.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-reversed-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 37515,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Raster at 3200px wide, never scale up.",
      "name": "The E1 icon, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-reversed-400.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-reversed-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 1676,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Raster at 400px wide, never scale up.",
      "name": "The E1 icon, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-reversed-800.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-reversed-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 4014,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Raster at 800px wide, never scale up.",
      "name": "The E1 icon, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-reversed-clear-1600.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-reversed-clear-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 11419,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Raster at 1600px wide, never scale up.",
      "name": "The E1 icon, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-reversed-clear-3200.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-reversed-clear-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 38490,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Raster at 3200px wide, never scale up.",
      "name": "The E1 icon, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-reversed-clear-400.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-reversed-clear-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 1498,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Raster at 400px wide, never scale up.",
      "name": "The E1 icon, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-e1-reversed-clear-800.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-e1-reversed-clear-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 3645,
      "status": "approved",
      "grounds": [],
      "configuration": "e1",
      "clearSpace": "0.35x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "32px",
        "print": "10mm"
      },
      "note": "Two characters and no words. The avatar, the app icon, the lanyard, the sticker, and anything too small to read a lockup in. This is the form the door is recognised by at size.  Raster at 800px wide, never scale up.",
      "name": "The E1 icon, reversed, white and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-horizontal-1600.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-horizontal-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 14104,
      "status": "approved",
      "grounds": [],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "200px",
        "print": "45mm"
      },
      "note": "The default mark. Site navigation, app headers, banners, shirts, and anywhere the name is introduced. EVERY1 beside MOVEMENT, which is what makes it a movement rather than a word.  Raster at 1600px wide, never scale up.",
      "name": "Horizontal lockup, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-horizontal-3200.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-horizontal-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 32249,
      "status": "approved",
      "grounds": [],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "200px",
        "print": "45mm"
      },
      "note": "The default mark. Site navigation, app headers, banners, shirts, and anywhere the name is introduced. EVERY1 beside MOVEMENT, which is what makes it a movement rather than a word.  Raster at 3200px wide, never scale up.",
      "name": "Horizontal lockup, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-horizontal-400.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-horizontal-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 3639,
      "status": "approved",
      "grounds": [],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "200px",
        "print": "45mm"
      },
      "note": "The default mark. Site navigation, app headers, banners, shirts, and anywhere the name is introduced. EVERY1 beside MOVEMENT, which is what makes it a movement rather than a word.  Raster at 400px wide, never scale up.",
      "name": "Horizontal lockup, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-horizontal-800.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-horizontal-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 6836,
      "status": "approved",
      "grounds": [],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "200px",
        "print": "45mm"
      },
      "note": "The default mark. Site navigation, app headers, banners, shirts, and anywhere the name is introduced. EVERY1 beside MOVEMENT, which is what makes it a movement rather than a word.  Raster at 800px wide, never scale up.",
      "name": "Horizontal lockup, two-tone, midnight and flame"
    },
    {
      "file": "assets/logos/every1/png/every1-horizontal-black-1600.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-horizontal-black-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 9849,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "200px",
        "print": "45mm"
      },
      "note": "The default mark. Site navigation, app headers, banners, shirts, and anywhere the name is introduced. EVERY1 beside MOVEMENT, which is what makes it a movement rather than a word. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1600px wide, never scale up.",
      "name": "Horizontal lockup, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-horizontal-black-3200.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-horizontal-black-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 22401,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "200px",
        "print": "45mm"
      },
      "note": "The default mark. Site navigation, app headers, banners, shirts, and anywhere the name is introduced. EVERY1 beside MOVEMENT, which is what makes it a movement rather than a word. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
      "name": "Horizontal lockup, one colour, black"
    },
    {
      "file": "assets/logos/every1/png/every1-horizontal-black-400.png",
      "url": "https://brand.theword.world/assets/logos/every1/png/every1-horizontal-black-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 2326,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of EVERY1 on all four sides",
      "minimumWidth": {
        "screen": "200px",
        "print": "45mm"
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      "file": "assets/logos/every1/png/every1-horizontal-black-clear-1600.png",
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      "note": "The default mark. Site navigation, app headers, banners, shirts, and anywhere the name is introduced. EVERY1 beside MOVEMENT, which is what makes it a movement rather than a word. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
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        "print": "45mm"
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        "screen": "200px",
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      "note": "The name and the promise without the verse, for where the vision lockup is too tall. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1600px wide, never scale up.",
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      "note": "The USA country lockup. One per country, and each one is drawn, not generated.  Raster at 1600px wide, never scale up.",
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      "note": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 800px wide, never scale up.",
      "name": "Co-brand lockup with the parent, one colour, black"
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    {
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      "note": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present.  Raster at 1600px wide, never scale up.",
      "name": "Co-brand lockup with the parent, two-tone, midnight and word blue"
    },
    {
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      },
      "note": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present.  Raster at 3200px wide, never scale up.",
      "name": "Co-brand lockup with the parent, two-tone, midnight and word blue"
    },
    {
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      "note": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present.  Raster at 400px wide, never scale up.",
      "name": "Co-brand lockup with the parent, two-tone, midnight and word blue"
    },
    {
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      "note": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present.  Raster at 800px wide, never scale up.",
      "name": "Co-brand lockup with the parent, two-tone, midnight and word blue"
    },
    {
      "file": "assets/logos/rtmc/png/rtmc-cobrand-reversed-1600.png",
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      "note": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 1600px wide, never scale up.",
      "name": "Co-brand lockup with the parent, reversed, white"
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      "note": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 3200px wide, never scale up.",
      "name": "Co-brand lockup with the parent, reversed, white"
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      "note": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 400px wide, never scale up.",
      "name": "Co-brand lockup with the parent, reversed, white"
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      "note": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 800px wide, never scale up.",
      "name": "Co-brand lockup with the parent, reversed, white"
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      "note": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 1600px wide, never scale up.",
      "name": "Co-brand lockup with the parent, reversed, white"
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      "note": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 3200px wide, never scale up.",
      "name": "Co-brand lockup with the parent, reversed, white"
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    {
      "file": "assets/logos/rtmc/png/rtmc-cobrand-reversed-clear-400.png",
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      "note": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 400px wide, never scale up.",
      "name": "Co-brand lockup with the parent, reversed, white"
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    {
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      "note": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 800px wide, never scale up.",
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    {
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        "print": "36mm"
      },
      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves.  Raster at 1600px wide, never scale up.",
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    {
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        "screen": "160px",
        "print": "36mm"
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      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves.  Raster at 3200px wide, never scale up.",
      "name": "Primary lockup, two-tone, midnight and word blue"
    },
    {
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    {
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    {
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        "print": "36mm"
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        "screen": "160px",
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      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "160px",
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      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 400px wide, never scale up.",
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      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 800px wide, never scale up.",
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      "minimumWidth": {
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      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
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        "screen": "160px",
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      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 400px wide, never scale up.",
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      "minimumWidth": {
        "screen": "160px",
        "print": "36mm"
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      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 800px wide, never scale up.",
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        "print": "36mm"
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      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves.  Raster at 1600px wide, never scale up.",
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        "print": "36mm"
      },
      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves.  Raster at 3200px wide, never scale up.",
      "name": "Primary lockup, two-tone, midnight and word blue"
    },
    {
      "file": "assets/logos/rtmc/png/rtmc-primary-clear-400.png",
      "url": "https://brand.theword.world/assets/logos/rtmc/png/rtmc-primary-clear-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 7483,
      "status": "approved",
      "grounds": [],
      "configuration": "primary",
      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "160px",
        "print": "36mm"
      },
      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves.  Raster at 400px wide, never scale up.",
      "name": "Primary lockup, two-tone, midnight and word blue"
    },
    {
      "file": "assets/logos/rtmc/png/rtmc-primary-clear-800.png",
      "url": "https://brand.theword.world/assets/logos/rtmc/png/rtmc-primary-clear-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 15259,
      "status": "approved",
      "grounds": [],
      "configuration": "primary",
      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "160px",
        "print": "36mm"
      },
      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves.  Raster at 800px wide, never scale up.",
      "name": "Primary lockup, two-tone, midnight and word blue"
    },
    {
      "file": "assets/logos/rtmc/png/rtmc-primary-reversed-1600.png",
      "url": "https://brand.theword.world/assets/logos/rtmc/png/rtmc-primary-reversed-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 31594,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "primary",
      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "160px",
        "print": "36mm"
      },
      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 1600px wide, never scale up.",
      "name": "Primary lockup, reversed, white"
    },
    {
      "file": "assets/logos/rtmc/png/rtmc-primary-reversed-3200.png",
      "url": "https://brand.theword.world/assets/logos/rtmc/png/rtmc-primary-reversed-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 75614,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "primary",
      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "160px",
        "print": "36mm"
      },
      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 3200px wide, never scale up.",
      "name": "Primary lockup, reversed, white"
    },
    {
      "file": "assets/logos/rtmc/png/rtmc-primary-reversed-400.png",
      "url": "https://brand.theword.world/assets/logos/rtmc/png/rtmc-primary-reversed-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 6731,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "primary",
      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "160px",
        "print": "36mm"
      },
      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 400px wide, never scale up.",
      "name": "Primary lockup, reversed, white"
    },
    {
      "file": "assets/logos/rtmc/png/rtmc-primary-reversed-800.png",
      "url": "https://brand.theword.world/assets/logos/rtmc/png/rtmc-primary-reversed-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 14337,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "primary",
      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "160px",
        "print": "36mm"
      },
      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 800px wide, never scale up.",
      "name": "Primary lockup, reversed, white"
    },
    {
      "file": "assets/logos/rtmc/png/rtmc-primary-reversed-clear-1600.png",
      "url": "https://brand.theword.world/assets/logos/rtmc/png/rtmc-primary-reversed-clear-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 27772,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "primary",
      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "160px",
        "print": "36mm"
      },
      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 1600px wide, never scale up.",
      "name": "Primary lockup, reversed, white"
    },
    {
      "file": "assets/logos/rtmc/png/rtmc-primary-reversed-clear-3200.png",
      "url": "https://brand.theword.world/assets/logos/rtmc/png/rtmc-primary-reversed-clear-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 68861,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "primary",
      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "160px",
        "print": "36mm"
      },
      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 3200px wide, never scale up.",
      "name": "Primary lockup, reversed, white"
    },
    {
      "file": "assets/logos/rtmc/png/rtmc-primary-reversed-clear-400.png",
      "url": "https://brand.theword.world/assets/logos/rtmc/png/rtmc-primary-reversed-clear-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 5932,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "primary",
      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "160px",
        "print": "36mm"
      },
      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 400px wide, never scale up.",
      "name": "Primary lockup, reversed, white"
    },
    {
      "file": "assets/logos/rtmc/png/rtmc-primary-reversed-clear-800.png",
      "url": "https://brand.theword.world/assets/logos/rtmc/png/rtmc-primary-reversed-clear-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 12903,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "primary",
      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "160px",
        "print": "36mm"
      },
      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 800px wide, never scale up.",
      "name": "Primary lockup, reversed, white"
    },
    {
      "file": "assets/logos/rtmc/rtmc-cobrand-black.svg",
      "url": "https://brand.theword.world/assets/logos/rtmc/rtmc-cobrand-black.svg",
      "kind": "vector",
      "group": "rtmc",
      "bytes": 67649,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "cobrand",
      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "295px",
        "print": "66mm"
      },
      "note": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Vector master, scale freely.",
      "name": "Co-brand lockup with the parent, one colour, black"
    },
    {
      "file": "assets/logos/rtmc/rtmc-cobrand-reversed.svg",
      "url": "https://brand.theword.world/assets/logos/rtmc/rtmc-cobrand-reversed.svg",
      "kind": "vector",
      "group": "rtmc",
      "bytes": 67649,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "cobrand",
      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "295px",
        "print": "66mm"
      },
      "note": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Vector master, scale freely.",
      "name": "Co-brand lockup with the parent, reversed, white"
    },
    {
      "file": "assets/logos/rtmc/rtmc-cobrand.svg",
      "url": "https://brand.theword.world/assets/logos/rtmc/rtmc-cobrand.svg",
      "kind": "vector",
      "group": "rtmc",
      "bytes": 67649,
      "status": "approved",
      "grounds": [],
      "configuration": "cobrand",
      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "295px",
        "print": "66mm"
      },
      "note": "THE WORD beside Revival To My City, divided by a hairline rule. This is how the door carries its endorsement: the parent is shown rather than stated. Use it in navigation, on letterhead, and on any surface where the parent is not otherwise present.  Vector master, scale freely.",
      "name": "Co-brand lockup with the parent, two-tone, midnight and word blue"
    },
    {
      "file": "assets/logos/rtmc/rtmc-primary-black.svg",
      "url": "https://brand.theword.world/assets/logos/rtmc/rtmc-primary-black.svg",
      "kind": "vector",
      "group": "rtmc",
      "bytes": 20171,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "primary",
      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "160px",
        "print": "36mm"
      },
      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Vector master, scale freely.",
      "name": "Primary lockup, one colour, black"
    },
    {
      "file": "assets/logos/rtmc/rtmc-primary-reversed.svg",
      "url": "https://brand.theword.world/assets/logos/rtmc/rtmc-primary-reversed.svg",
      "kind": "vector",
      "group": "rtmc",
      "bytes": 20171,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "primary",
      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "160px",
        "print": "36mm"
      },
      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Vector master, scale freely.",
      "name": "Primary lockup, reversed, white"
    },
    {
      "file": "assets/logos/rtmc/rtmc-primary.svg",
      "url": "https://brand.theword.world/assets/logos/rtmc/rtmc-primary.svg",
      "kind": "vector",
      "group": "rtmc",
      "bytes": 20171,
      "status": "approved",
      "grounds": [],
      "configuration": "primary",
      "clearSpace": "0.5x the cap height of EVIVAL on all four sides",
      "minimumWidth": {
        "screen": "160px",
        "print": "36mm"
      },
      "note": "The mark. Posters, city instances, stage backdrops, social, and every surface where the name is introduced. The brackets around MY CITY are a variable: a city instance may replace the words inside them with its own city, and nothing else in the mark moves.  Vector master, scale freely.",
      "name": "Primary lockup, two-tone, midnight and word blue"
    },
    {
      "file": "assets/logos/school/png/school-cobrand-1600.png",
      "url": "https://brand.theword.world/assets/logos/school/png/school-cobrand-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 55548,
      "status": "approved",
      "grounds": [],
      "configuration": "cobrand",
      "clearSpace": "0.5x the cap height of School on all four sides",
      "minimumWidth": {
        "screen": "330px",
        "print": "74mm"
      },
      "note": "THE WORD beside the School, divided by a hairline rule. This is how this door carries its endorsement: the parent is shown rather than stated.  Raster at 1600px wide, never scale up.",
      "name": "Co-brand lockup with the parent, midnight lion, word blue name"
    },
    {
      "file": "assets/logos/school/png/school-cobrand-3200.png",
      "url": "https://brand.theword.world/assets/logos/school/png/school-cobrand-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 120028,
      "status": "approved",
      "grounds": [],
      "configuration": "cobrand",
      "clearSpace": "0.5x the cap height of School on all four sides",
      "minimumWidth": {
        "screen": "330px",
        "print": "74mm"
      },
      "note": "THE WORD beside the School, divided by a hairline rule. This is how this door carries its endorsement: the parent is shown rather than stated.  Raster at 3200px wide, never scale up.",
      "name": "Co-brand lockup with the parent, midnight lion, word blue name"
    },
    {
      "file": "assets/logos/school/png/school-cobrand-400.png",
      "url": "https://brand.theword.world/assets/logos/school/png/school-cobrand-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 11974,
      "status": "approved",
      "grounds": [],
      "configuration": "cobrand",
      "clearSpace": "0.5x the cap height of School on all four sides",
      "minimumWidth": {
        "screen": "330px",
        "print": "74mm"
      },
      "note": "THE WORD beside the School, divided by a hairline rule. This is how this door carries its endorsement: the parent is shown rather than stated.  Raster at 400px wide, never scale up.",
      "name": "Co-brand lockup with the parent, midnight lion, word blue name"
    },
    {
      "file": "assets/logos/school/png/school-cobrand-800.png",
      "url": "https://brand.theword.world/assets/logos/school/png/school-cobrand-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 26135,
      "status": "approved",
      "grounds": [],
      "configuration": "cobrand",
      "clearSpace": "0.5x the cap height of School on all four sides",
      "minimumWidth": {
        "screen": "330px",
        "print": "74mm"
      },
      "note": "THE WORD beside the School, divided by a hairline rule. This is how this door carries its endorsement: the parent is shown rather than stated.  Raster at 800px wide, never scale up.",
      "name": "Co-brand lockup with the parent, midnight lion, word blue name"
    },
    {
      "file": "assets/logos/school/png/school-cobrand-black-1600.png",
      "url": "https://brand.theword.world/assets/logos/school/png/school-cobrand-black-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 36556,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "cobrand",
      "clearSpace": "0.5x the cap height of School on all four sides",
      "minimumWidth": {
        "screen": "330px",
        "print": "74mm"
      },
      "note": "THE WORD beside the School, divided by a hairline rule. This is how this door carries its endorsement: the parent is shown rather than stated. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1600px wide, never scale up.",
      "name": "Co-brand lockup with the parent, one colour, black"
    },
    {
      "file": "assets/logos/school/png/school-cobrand-black-3200.png",
      "url": "https://brand.theword.world/assets/logos/school/png/school-cobrand-black-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 83589,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "cobrand",
      "clearSpace": "0.5x the cap height of School on all four sides",
      "minimumWidth": {
        "screen": "330px",
        "print": "74mm"
      },
      "note": "THE WORD beside the School, divided by a hairline rule. This is how this door carries its endorsement: the parent is shown rather than stated. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
      "name": "Co-brand lockup with the parent, one colour, black"
    },
    {
      "file": "assets/logos/school/png/school-cobrand-black-400.png",
      "url": "https://brand.theword.world/assets/logos/school/png/school-cobrand-black-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 7356,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "cobrand",
      "clearSpace": "0.5x the cap height of School on all four sides",
      "minimumWidth": {
        "screen": "330px",
        "print": "74mm"
      },
      "note": "THE WORD beside the School, divided by a hairline rule. This is how this door carries its endorsement: the parent is shown rather than stated. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 400px wide, never scale up.",
      "name": "Co-brand lockup with the parent, one colour, black"
    },
    {
      "file": "assets/logos/school/png/school-cobrand-black-800.png",
      "url": "https://brand.theword.world/assets/logos/school/png/school-cobrand-black-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 16376,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "cobrand",
      "clearSpace": "0.5x the cap height of School on all four sides",
      "minimumWidth": {
        "screen": "330px",
        "print": "74mm"
      },
      "note": "THE WORD beside the School, divided by a hairline rule. This is how this door carries its endorsement: the parent is shown rather than stated. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 800px wide, never scale up.",
      "name": "Co-brand lockup with the parent, one colour, black"
    },
    {
      "file": "assets/logos/school/png/school-cobrand-black-clear-1600.png",
      "url": "https://brand.theword.world/assets/logos/school/png/school-cobrand-black-clear-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 35050,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "cobrand",
      "clearSpace": "0.5x the cap height of School on all four sides",
      "minimumWidth": {
        "screen": "330px",
        "print": "74mm"
      },
      "note": "THE WORD beside the School, divided by a hairline rule. This is how this door carries its endorsement: the parent is shown rather than stated. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1600px wide, never scale up.",
      "name": "Co-brand lockup with the parent, one colour, black"
    },
    {
      "file": "assets/logos/school/png/school-cobrand-black-clear-3200.png",
      "url": "https://brand.theword.world/assets/logos/school/png/school-cobrand-black-clear-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 80066,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "cobrand",
      "clearSpace": "0.5x the cap height of School on all four sides",
      "minimumWidth": {
        "screen": "330px",
        "print": "74mm"
      },
      "note": "THE WORD beside the School, divided by a hairline rule. This is how this door carries its endorsement: the parent is shown rather than stated. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
      "name": "Co-brand lockup with the parent, one colour, black"
    },
    {
      "file": "assets/logos/school/png/school-cobrand-black-clear-400.png",
      "url": "https://brand.theword.world/assets/logos/school/png/school-cobrand-black-clear-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 7124,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "cobrand",
      "clearSpace": "0.5x the cap height of School on all four sides",
      "minimumWidth": {
        "screen": "330px",
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    {
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    {
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    {
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        "print": "20mm"
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    },
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      "name": "Bare wordmark, midnight ink"
    },
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      "name": "Bare wordmark, midnight ink"
    },
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        "screen": "90px",
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      "name": "Bare wordmark, midnight ink"
    },
    {
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        "screen": "90px",
        "print": "20mm"
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      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1600px wide, never scale up.",
      "name": "Bare wordmark, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-bare-black-3200.png",
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        "screen": "90px",
        "print": "20mm"
      },
      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
      "name": "Bare wordmark, one colour, black"
    },
    {
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        "screen": "90px",
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      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 400px wide, never scale up.",
      "name": "Bare wordmark, one colour, black"
    },
    {
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        "screen": "90px",
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      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 800px wide, never scale up.",
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    },
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        "screen": "90px",
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      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1600px wide, never scale up.",
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        "screen": "90px",
        "print": "20mm"
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      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
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    },
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        "screen": "90px",
        "print": "20mm"
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      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 400px wide, never scale up.",
      "name": "Bare wordmark, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-bare-black-clear-800.png",
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        "screen": "90px",
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      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 800px wide, never scale up.",
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        "screen": "90px",
        "print": "20mm"
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      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. The default. Use on Parchment and White. Raster at 1600px wide, never scale up.",
      "name": "Bare wordmark, midnight ink"
    },
    {
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        "screen": "90px",
        "print": "20mm"
      },
      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. The default. Use on Parchment and White. Raster at 3200px wide, never scale up.",
      "name": "Bare wordmark, midnight ink"
    },
    {
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        "screen": "90px",
        "print": "20mm"
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      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. The default. Use on Parchment and White. Raster at 400px wide, never scale up.",
      "name": "Bare wordmark, midnight ink"
    },
    {
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        "screen": "90px",
        "print": "20mm"
      },
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      "name": "Bare wordmark, midnight ink"
    },
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      "minimumWidth": {
        "screen": "90px",
        "print": "20mm"
      },
      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 1600px wide, never scale up.",
      "name": "Bare wordmark, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-bare-reversed-3200.png",
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      "minimumWidth": {
        "screen": "90px",
        "print": "20mm"
      },
      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 3200px wide, never scale up.",
      "name": "Bare wordmark, reversed, white"
    },
    {
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      "minimumWidth": {
        "screen": "90px",
        "print": "20mm"
      },
      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 400px wide, never scale up.",
      "name": "Bare wordmark, reversed, white"
    },
    {
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        "screen": "90px",
        "print": "20mm"
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      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 800px wide, never scale up.",
      "name": "Bare wordmark, reversed, white"
    },
    {
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      "minimumWidth": {
        "screen": "90px",
        "print": "20mm"
      },
      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 1600px wide, never scale up.",
      "name": "Bare wordmark, reversed, white"
    },
    {
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      "minimumWidth": {
        "screen": "90px",
        "print": "20mm"
      },
      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 3200px wide, never scale up.",
      "name": "Bare wordmark, reversed, white"
    },
    {
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      "minimumWidth": {
        "screen": "90px",
        "print": "20mm"
      },
      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 400px wide, never scale up.",
      "name": "Bare wordmark, reversed, white"
    },
    {
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      "minimumWidth": {
        "screen": "90px",
        "print": "20mm"
      },
      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 800px wide, never scale up.",
      "name": "Bare wordmark, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-1024.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-1024.png",
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      "status": "approved",
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        "white"
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      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. The default. Use on Parchment and White. Raster at 1024px wide, never scale up.",
      "name": "Microphone glyph, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-2048.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-2048.png",
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      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. The default. Use on Parchment and White. Raster at 2048px wide, never scale up.",
      "name": "Microphone glyph, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-512.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-512.png",
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      "status": "approved",
      "grounds": [
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      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. The default. Use on Parchment and White. Raster at 512px wide, never scale up.",
      "name": "Microphone glyph, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-black-1024.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-black-1024.png",
      "kind": "image",
      "group": "png",
      "bytes": 15552,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1024px wide, never scale up.",
      "name": "Microphone glyph, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-black-2048.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-black-2048.png",
      "kind": "image",
      "group": "png",
      "bytes": 31171,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 2048px wide, never scale up.",
      "name": "Microphone glyph, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-black-512.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-black-512.png",
      "kind": "image",
      "group": "png",
      "bytes": 8714,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 512px wide, never scale up.",
      "name": "Microphone glyph, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-black-clear-1024.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-black-clear-1024.png",
      "kind": "image",
      "group": "png",
      "bytes": 13686,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1024px wide, never scale up.",
      "name": "Microphone glyph, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-black-clear-2048.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-black-clear-2048.png",
      "kind": "image",
      "group": "png",
      "bytes": 29484,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 2048px wide, never scale up.",
      "name": "Microphone glyph, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-black-clear-512.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-black-clear-512.png",
      "kind": "image",
      "group": "png",
      "bytes": 6256,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 512px wide, never scale up.",
      "name": "Microphone glyph, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-clear-1024.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-clear-1024.png",
      "kind": "image",
      "group": "png",
      "bytes": 17949,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. The default. Use on Parchment and White. Raster at 1024px wide, never scale up.",
      "name": "Microphone glyph, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-clear-2048.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-clear-2048.png",
      "kind": "image",
      "group": "png",
      "bytes": 36659,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. The default. Use on Parchment and White. Raster at 2048px wide, never scale up.",
      "name": "Microphone glyph, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-clear-512.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-clear-512.png",
      "kind": "image",
      "group": "png",
      "bytes": 9907,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. The default. Use on Parchment and White. Raster at 512px wide, never scale up.",
      "name": "Microphone glyph, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-reversed-1024.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-reversed-1024.png",
      "kind": "image",
      "group": "png",
      "bytes": 18553,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 1024px wide, never scale up.",
      "name": "Microphone glyph, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-reversed-2048.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-reversed-2048.png",
      "kind": "image",
      "group": "png",
      "bytes": 36368,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 2048px wide, never scale up.",
      "name": "Microphone glyph, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-reversed-512.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-reversed-512.png",
      "kind": "image",
      "group": "png",
      "bytes": 10690,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 512px wide, never scale up.",
      "name": "Microphone glyph, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-reversed-clear-1024.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-reversed-clear-1024.png",
      "kind": "image",
      "group": "png",
      "bytes": 16108,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 1024px wide, never scale up.",
      "name": "Microphone glyph, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-reversed-clear-2048.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-reversed-clear-2048.png",
      "kind": "image",
      "group": "png",
      "bytes": 33796,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 2048px wide, never scale up.",
      "name": "Microphone glyph, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-glyph-reversed-clear-512.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-glyph-reversed-clear-512.png",
      "kind": "image",
      "group": "png",
      "bytes": 7721,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 512px wide, never scale up.",
      "name": "Microphone glyph, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-1600.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 34585,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. The default. Use on Parchment and White. Raster at 1600px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-3200.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 73903,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. The default. Use on Parchment and White. Raster at 3200px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-400.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 9070,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. The default. Use on Parchment and White. Raster at 400px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-800.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 18131,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. The default. Use on Parchment and White. Raster at 800px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-black-1600.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-black-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 23316,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1600px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-black-3200.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-black-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 52511,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-black-400.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-black-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 5620,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 400px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-black-800.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-black-800.png",
      "kind": "image",
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      "bytes": 11923,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 800px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-black-clear-1600.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-black-clear-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 22442,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1600px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-black-clear-3200.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-black-clear-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 49230,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
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      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-black-clear-400.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-black-clear-400.png",
      "kind": "image",
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      "bytes": 5182,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
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      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 400px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-black-clear-800.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-black-clear-800.png",
      "kind": "image",
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      "bytes": 11222,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 800px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-clear-1600.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-clear-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 31891,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. The default. Use on Parchment and White. Raster at 1600px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-clear-3200.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-clear-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 65892,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. The default. Use on Parchment and White. Raster at 3200px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-clear-400.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-clear-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 8273,
      "status": "approved",
      "grounds": [
        "parchment",
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      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. The default. Use on Parchment and White. Raster at 400px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-clear-800.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-clear-800.png",
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      "group": "png",
      "bytes": 17006,
      "status": "approved",
      "grounds": [
        "parchment",
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      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. The default. Use on Parchment and White. Raster at 800px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-reversed-1600.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-reversed-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 29146,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 1600px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-reversed-3200.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-reversed-3200.png",
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      "group": "png",
      "bytes": 64788,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 3200px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-reversed-400.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-reversed-400.png",
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      "group": "png",
      "bytes": 7381,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 400px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-reversed-800.png",
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      "bytes": 15306,
      "status": "approved",
      "grounds": [
        "midnight",
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      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 800px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-reversed-clear-1600.png",
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      "kind": "image",
      "group": "png",
      "bytes": 27418,
      "status": "approved",
      "grounds": [
        "midnight",
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      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 1600px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-reversed-clear-3200.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-heritage-reversed-clear-3200.png",
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      "group": "png",
      "bytes": 58034,
      "status": "approved",
      "grounds": [
        "midnight",
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      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 3200px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-reversed-clear-400.png",
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      "group": "png",
      "bytes": 6958,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
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      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 400px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-heritage-reversed-clear-800.png",
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      "status": "approved",
      "grounds": [
        "midnight",
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      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 800px wide, never scale up.",
      "name": "Heritage lockup, EST 2018, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-1600.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 21952,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. The default. Use on Parchment and White. Raster at 1600px wide, never scale up.",
      "name": "Horizontal lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-3200.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 41320,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. The default. Use on Parchment and White. Raster at 3200px wide, never scale up.",
      "name": "Horizontal lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-400.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 4999,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. The default. Use on Parchment and White. Raster at 400px wide, never scale up.",
      "name": "Horizontal lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-800.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 10338,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. The default. Use on Parchment and White. Raster at 800px wide, never scale up.",
      "name": "Horizontal lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-black-1600.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-black-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 14422,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
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      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1600px wide, never scale up.",
      "name": "Horizontal lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-black-3200.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-black-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 27281,
      "status": "approved",
      "grounds": [
        "white",
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      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
      "name": "Horizontal lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-black-400.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-black-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 3147,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
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      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 400px wide, never scale up.",
      "name": "Horizontal lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-black-800.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-black-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 6681,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
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      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 800px wide, never scale up.",
      "name": "Horizontal lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-black-clear-1600.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-black-clear-1600.png",
      "kind": "image",
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      "bytes": 14452,
      "status": "approved",
      "grounds": [
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      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1600px wide, never scale up.",
      "name": "Horizontal lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-black-clear-3200.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-black-clear-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 28931,
      "status": "approved",
      "grounds": [
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      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
      "name": "Horizontal lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-black-clear-400.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-black-clear-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 3073,
      "status": "approved",
      "grounds": [
        "white",
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      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 400px wide, never scale up.",
      "name": "Horizontal lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-black-clear-800.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-black-clear-800.png",
      "kind": "image",
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      "bytes": 6570,
      "status": "approved",
      "grounds": [
        "white",
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      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 800px wide, never scale up.",
      "name": "Horizontal lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-clear-1600.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-clear-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 21955,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. The default. Use on Parchment and White. Raster at 1600px wide, never scale up.",
      "name": "Horizontal lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-clear-3200.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-clear-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 41744,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. The default. Use on Parchment and White. Raster at 3200px wide, never scale up.",
      "name": "Horizontal lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-clear-400.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-clear-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 4987,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. The default. Use on Parchment and White. Raster at 400px wide, never scale up.",
      "name": "Horizontal lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-clear-800.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-clear-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 10082,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. The default. Use on Parchment and White. Raster at 800px wide, never scale up.",
      "name": "Horizontal lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-reversed-1600.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-reversed-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 18807,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 1600px wide, never scale up.",
      "name": "Horizontal lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-reversed-3200.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-reversed-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 34879,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 3200px wide, never scale up.",
      "name": "Horizontal lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-reversed-400.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-reversed-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 4179,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 400px wide, never scale up.",
      "name": "Horizontal lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-reversed-800.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-reversed-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 8735,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 800px wide, never scale up.",
      "name": "Horizontal lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-reversed-clear-1600.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-reversed-clear-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 18913,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 1600px wide, never scale up.",
      "name": "Horizontal lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-reversed-clear-3200.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-reversed-clear-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 35655,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 3200px wide, never scale up.",
      "name": "Horizontal lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-reversed-clear-400.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-reversed-clear-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 4049,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 400px wide, never scale up.",
      "name": "Horizontal lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-horizontal-reversed-clear-800.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-horizontal-reversed-clear-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 8524,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 800px wide, never scale up.",
      "name": "Horizontal lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-1600.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-stacked-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 27056,
      "status": "approved",
      "grounds": [
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        "white"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. The default. Use on Parchment and White. Raster at 1600px wide, never scale up.",
      "name": "Stacked lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-3200.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-stacked-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 55889,
      "status": "approved",
      "grounds": [
        "parchment",
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      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. The default. Use on Parchment and White. Raster at 3200px wide, never scale up.",
      "name": "Stacked lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-400.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-stacked-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 7332,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. The default. Use on Parchment and White. Raster at 400px wide, never scale up.",
      "name": "Stacked lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-800.png",
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      "kind": "image",
      "group": "png",
      "bytes": 14594,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. The default. Use on Parchment and White. Raster at 800px wide, never scale up.",
      "name": "Stacked lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-black-1600.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-stacked-black-1600.png",
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      "bytes": 18466,
      "status": "approved",
      "grounds": [
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        "parchment"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1600px wide, never scale up.",
      "name": "Stacked lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-black-3200.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-stacked-black-3200.png",
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      "bytes": 39449,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
      "name": "Stacked lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-black-400.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-stacked-black-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 4666,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 400px wide, never scale up.",
      "name": "Stacked lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-black-800.png",
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      "kind": "image",
      "group": "png",
      "bytes": 9645,
      "status": "approved",
      "grounds": [
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        "parchment"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 800px wide, never scale up.",
      "name": "Stacked lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-black-clear-1600.png",
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      "status": "approved",
      "grounds": [
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      "configuration": "stacked",
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      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 1600px wide, never scale up.",
      "name": "Stacked lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-black-clear-3200.png",
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      "status": "approved",
      "grounds": [
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      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 3200px wide, never scale up.",
      "name": "Stacked lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-black-clear-400.png",
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      "status": "approved",
      "grounds": [
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      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 400px wide, never scale up.",
      "name": "Stacked lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-black-clear-800.png",
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      "status": "approved",
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      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Raster at 800px wide, never scale up.",
      "name": "Stacked lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-clear-1600.png",
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      "status": "approved",
      "grounds": [
        "parchment",
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      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. The default. Use on Parchment and White. Raster at 1600px wide, never scale up.",
      "name": "Stacked lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-clear-3200.png",
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      "status": "approved",
      "grounds": [
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        "white"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. The default. Use on Parchment and White. Raster at 3200px wide, never scale up.",
      "name": "Stacked lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-clear-400.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-stacked-clear-400.png",
      "kind": "image",
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      "status": "approved",
      "grounds": [
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      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. The default. Use on Parchment and White. Raster at 400px wide, never scale up.",
      "name": "Stacked lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-clear-800.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-stacked-clear-800.png",
      "kind": "image",
      "group": "png",
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      "status": "approved",
      "grounds": [
        "parchment",
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      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. The default. Use on Parchment and White. Raster at 800px wide, never scale up.",
      "name": "Stacked lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-reversed-1600.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-stacked-reversed-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 23037,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 1600px wide, never scale up.",
      "name": "Stacked lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-reversed-3200.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-stacked-reversed-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 49161,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 3200px wide, never scale up.",
      "name": "Stacked lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-reversed-400.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-stacked-reversed-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 6148,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 400px wide, never scale up.",
      "name": "Stacked lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-reversed-800.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-stacked-reversed-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 12450,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 800px wide, never scale up.",
      "name": "Stacked lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-reversed-clear-1600.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-stacked-reversed-clear-1600.png",
      "kind": "image",
      "group": "png",
      "bytes": 22205,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 1600px wide, never scale up.",
      "name": "Stacked lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-reversed-clear-3200.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-stacked-reversed-clear-3200.png",
      "kind": "image",
      "group": "png",
      "bytes": 46264,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 3200px wide, never scale up.",
      "name": "Stacked lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-reversed-clear-400.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-stacked-reversed-clear-400.png",
      "kind": "image",
      "group": "png",
      "bytes": 5387,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 400px wide, never scale up.",
      "name": "Stacked lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/png/the-word-stacked-reversed-clear-800.png",
      "url": "https://brand.theword.world/assets/logos/the-word/png/the-word-stacked-reversed-clear-800.png",
      "kind": "image",
      "group": "png",
      "bytes": 11704,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Raster at 800px wide, never scale up.",
      "name": "Stacked lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/the-word-bare-black.svg",
      "url": "https://brand.theword.world/assets/logos/the-word/the-word-bare-black.svg",
      "kind": "vector",
      "group": "the-word",
      "bytes": 55353,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "90px",
        "print": "20mm"
      },
      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Vector master, scale freely.",
      "name": "Bare wordmark, one colour, black"
    },
    {
      "file": "assets/logos/the-word/the-word-bare-reversed.svg",
      "url": "https://brand.theword.world/assets/logos/the-word/the-word-bare-reversed.svg",
      "kind": "vector",
      "group": "the-word",
      "bytes": 55353,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "90px",
        "print": "20mm"
      },
      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Vector master, scale freely.",
      "name": "Bare wordmark, reversed, white"
    },
    {
      "file": "assets/logos/the-word/the-word-bare.svg",
      "url": "https://brand.theword.world/assets/logos/the-word/the-word-bare.svg",
      "kind": "vector",
      "group": "the-word",
      "bytes": 55353,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "bare",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "90px",
        "print": "20mm"
      },
      "note": "THE WORD with no endorsement line. Use where the sub-line would fall below legibility, or where the surrounding context already says who we are. The default. Use on Parchment and White. Vector master, scale freely.",
      "name": "Bare wordmark, midnight ink"
    },
    {
      "file": "assets/logos/the-word/the-word-glyph-black.svg",
      "url": "https://brand.theword.world/assets/logos/the-word/the-word-glyph-black.svg",
      "kind": "vector",
      "group": "the-word",
      "bytes": 22487,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Vector master, scale freely.",
      "name": "Microphone glyph, one colour, black"
    },
    {
      "file": "assets/logos/the-word/the-word-glyph-reversed.svg",
      "url": "https://brand.theword.world/assets/logos/the-word/the-word-glyph-reversed.svg",
      "kind": "vector",
      "group": "the-word",
      "bytes": 22487,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Vector master, scale freely.",
      "name": "Microphone glyph, reversed, white"
    },
    {
      "file": "assets/logos/the-word/the-word-glyph.svg",
      "url": "https://brand.theword.world/assets/logos/the-word/the-word-glyph.svg",
      "kind": "vector",
      "group": "the-word",
      "bytes": 22487,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "glyph",
      "clearSpace": "0.25x its own height on all four sides",
      "minimumWidth": {
        "screen": "24px",
        "print": "8mm"
      },
      "note": "The mark reduced to the microphone O. Favicons, app icons, profile pictures, stickers, watermarks, and any square that is too small for the wordmark to be read. The default. Use on Parchment and White. Vector master, scale freely.",
      "name": "Microphone glyph, midnight ink"
    },
    {
      "file": "assets/logos/the-word/the-word-heritage-black.svg",
      "url": "https://brand.theword.world/assets/logos/the-word/the-word-heritage-black.svg",
      "kind": "vector",
      "group": "the-word",
      "bytes": 60206,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Vector master, scale freely.",
      "name": "Heritage lockup, EST 2018, one colour, black"
    },
    {
      "file": "assets/logos/the-word/the-word-heritage-reversed.svg",
      "url": "https://brand.theword.world/assets/logos/the-word/the-word-heritage-reversed.svg",
      "kind": "vector",
      "group": "the-word",
      "bytes": 60206,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Vector master, scale freely.",
      "name": "Heritage lockup, EST 2018, reversed, white"
    },
    {
      "file": "assets/logos/the-word/the-word-heritage.svg",
      "url": "https://brand.theword.world/assets/logos/the-word/the-word-heritage.svg",
      "kind": "vector",
      "group": "the-word",
      "bytes": 60206,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "heritage",
      "clearSpace": "0.4x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "140px",
        "print": "30mm"
      },
      "note": "The founding date lockup. Certificates, commemorative print, apparel, and anywhere the record of when this began is part of the point. Not the default mark. The default. Use on Parchment and White. Vector master, scale freely.",
      "name": "Heritage lockup, EST 2018, midnight ink"
    },
    {
      "file": "assets/logos/the-word/the-word-horizontal-black.svg",
      "url": "https://brand.theword.world/assets/logos/the-word/the-word-horizontal-black.svg",
      "kind": "vector",
      "group": "the-word",
      "bytes": 97965,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Vector master, scale freely.",
      "name": "Horizontal lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/the-word-horizontal-reversed.svg",
      "url": "https://brand.theword.world/assets/logos/the-word/the-word-horizontal-reversed.svg",
      "kind": "vector",
      "group": "the-word",
      "bytes": 97965,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Vector master, scale freely.",
      "name": "Horizontal lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/the-word-horizontal.svg",
      "url": "https://brand.theword.world/assets/logos/the-word/the-word-horizontal.svg",
      "kind": "vector",
      "group": "the-word",
      "bytes": 97965,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "horizontal",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "180px",
        "print": "40mm"
      },
      "note": "The default mark. Site navigation, letterhead, email headers, banners, slide masters, and video lower-thirds. Anywhere the space is wider than it is tall. The default. Use on Parchment and White. Vector master, scale freely.",
      "name": "Horizontal lockup, midnight ink"
    },
    {
      "file": "assets/logos/the-word/the-word-stacked-black.svg",
      "url": "https://brand.theword.world/assets/logos/the-word/the-word-stacked-black.svg",
      "kind": "vector",
      "group": "the-word",
      "bytes": 58073,
      "status": "approved",
      "grounds": [
        "white",
        "parchment"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. For single-colour reproduction only: embroidery, engraving, newsprint, stamps, and any vendor who asks for pure black. On screen use the Midnight ink instead. Vector master, scale freely.",
      "name": "Stacked lockup, one colour, black"
    },
    {
      "file": "assets/logos/the-word/the-word-stacked-reversed.svg",
      "url": "https://brand.theword.world/assets/logos/the-word/the-word-stacked-reversed.svg",
      "kind": "vector",
      "group": "the-word",
      "bytes": 58073,
      "status": "approved",
      "grounds": [
        "midnight",
        "word-blue",
        "photography with a Midnight scrim"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. Use on Midnight, on Word Blue, and over photography that carries a Midnight scrim. Vector master, scale freely.",
      "name": "Stacked lockup, reversed, white"
    },
    {
      "file": "assets/logos/the-word/the-word-stacked.svg",
      "url": "https://brand.theword.world/assets/logos/the-word/the-word-stacked.svg",
      "kind": "vector",
      "group": "the-word",
      "bytes": 58073,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "configuration": "stacked",
      "clearSpace": "0.5x the cap height of THE WORD on all four sides",
      "minimumWidth": {
        "screen": "120px",
        "print": "25mm"
      },
      "note": "Square and portrait spaces: merchandise, book and report covers, posters, tote bags, and social posts that are not wide. The default. Use on Parchment and White. Vector master, scale freely.",
      "name": "Stacked lockup, midnight ink"
    },
    {
      "file": "assets/signatures/joel-zimmer-compact.png",
      "url": "https://brand.theword.world/assets/signatures/joel-zimmer-compact.png",
      "kind": "image",
      "group": "signatures",
      "bytes": 1555433,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "note": "Transparent PNG of Joel Zimmer's compact signature, 1200px tall. Same rule: SVG unless the destination refuses it.",
      "name": "Signature, Joel Zimmer, compact, raster"
    },
    {
      "file": "assets/signatures/joel-zimmer-compact.svg",
      "url": "https://brand.theword.world/assets/signatures/joel-zimmer-compact.svg",
      "kind": "vector",
      "group": "signatures",
      "bytes": 14738,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "note": "Tightest of the three, and the most upright and open: largest J bowl, clearest gap between the names. The one that survives being scaled down.",
      "name": "Signature, Joel Zimmer, compact"
    },
    {
      "file": "assets/signatures/joel-zimmer-display.png",
      "url": "https://brand.theword.world/assets/signatures/joel-zimmer-display.png",
      "kind": "image",
      "group": "signatures",
      "bytes": 1613345,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "note": "Transparent PNG of Joel Zimmer's display signature, 1200px tall. Same rule: SVG unless the destination refuses it.",
      "name": "Signature, Joel Zimmer, display, raster"
    },
    {
      "file": "assets/signatures/joel-zimmer-display.svg",
      "url": "https://brand.theword.world/assets/signatures/joel-zimmer-display.svg",
      "kind": "vector",
      "group": "signatures",
      "bytes": 15556,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "note": "The fastest of the three, with a high sweeping stroke arcing back over the last name. It carries the most character at large sizes. Not for small settings, where the arc closes up and reads as a smudge.",
      "name": "Signature, Joel Zimmer, display"
    },
    {
      "file": "assets/signatures/joel-zimmer.png",
      "url": "https://brand.theword.world/assets/signatures/joel-zimmer.png",
      "kind": "image",
      "group": "signatures",
      "bytes": 1536121,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "note": "Transparent PNG of Joel Zimmer's default signature, 1200px tall. For the places that cannot take SVG: Google Docs, PDF and e-sign fields, email signatures. Prefer the SVG everywhere else.",
      "name": "Signature, Joel Zimmer, raster"
    },
    {
      "file": "assets/signatures/joel-zimmer.svg",
      "url": "https://brand.theword.world/assets/signatures/joel-zimmer.svg",
      "kind": "vector",
      "group": "signatures",
      "bytes": 18425,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "note": "Joel Zimmer's default signature. The widest of the three, with a trailing stroke carrying almost a third of the total width, so it fills a signature line rather than sitting short of it. Place this one on documents and letterhead unless there is a reason to reach for another. Vector master: scale it, never redraw it.",
      "name": "Signature, Joel Zimmer"
    },
    {
      "file": "assets/signatures/nathan-zimmer.png",
      "url": "https://brand.theword.world/assets/signatures/nathan-zimmer.png",
      "kind": "image",
      "group": "signatures",
      "bytes": 648900,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "note": "Transparent PNG of the short form, 1200px tall. Same rule: SVG unless the destination refuses it.",
      "name": "Signature, Nathan Zimmer, short form, raster"
    },
    {
      "file": "assets/signatures/nathan-zimmer.svg",
      "url": "https://brand.theword.world/assets/signatures/nathan-zimmer.svg",
      "kind": "vector",
      "group": "signatures",
      "bytes": 19405,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "note": "The short form. Widest stroke relative to its width, so it stays readable in tight spaces like an email footer. Use the full name on anything entered into the record.",
      "name": "Signature, Nathan Zimmer, short form"
    },
    {
      "file": "assets/signatures/nathaniel-zimmer-compact.png",
      "url": "https://brand.theword.world/assets/signatures/nathaniel-zimmer-compact.png",
      "kind": "image",
      "group": "signatures",
      "bytes": 1020980,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "note": "Transparent PNG of the compact signature, 1200px tall. Same rule: SVG unless the destination refuses it.",
      "name": "Signature, Nathaniel Zimmer, compact, raster"
    },
    {
      "file": "assets/signatures/nathaniel-zimmer-compact.svg",
      "url": "https://brand.theword.world/assets/signatures/nathaniel-zimmer-compact.svg",
      "kind": "vector",
      "group": "signatures",
      "bytes": 23572,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "note": "Tightest of the three, with heavier looping on the Z. The one that survives being scaled down.",
      "name": "Signature, Nathaniel Zimmer, compact"
    },
    {
      "file": "assets/signatures/nathaniel-zimmer-display.png",
      "url": "https://brand.theword.world/assets/signatures/nathaniel-zimmer-display.png",
      "kind": "image",
      "group": "signatures",
      "bytes": 1192472,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "note": "Transparent PNG of the display signature, 1200px tall. Same rule: SVG unless the destination refuses it.",
      "name": "Signature, Nathaniel Zimmer, display, raster"
    },
    {
      "file": "assets/signatures/nathaniel-zimmer-display.svg",
      "url": "https://brand.theword.world/assets/signatures/nathaniel-zimmer-display.svg",
      "kind": "vector",
      "group": "signatures",
      "bytes": 25413,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "note": "Faster and more slanted, with a long lead-in and a trailing flick. Holds its energy at large sizes. Not for small settings, where the flick reads as noise.",
      "name": "Signature, Nathaniel Zimmer, display"
    },
    {
      "file": "assets/signatures/nathaniel-zimmer.png",
      "url": "https://brand.theword.world/assets/signatures/nathaniel-zimmer.png",
      "kind": "image",
      "group": "signatures",
      "bytes": 1186632,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "note": "Transparent PNG of the default signature, 1200px tall. For the places that cannot take SVG: Google Docs, PDF and e-sign fields, email signatures. Prefer the SVG everywhere else.",
      "name": "Signature, Nathaniel Zimmer, raster"
    },
    {
      "file": "assets/signatures/nathaniel-zimmer.svg",
      "url": "https://brand.theword.world/assets/signatures/nathaniel-zimmer.svg",
      "kind": "vector",
      "group": "signatures",
      "bytes": 24902,
      "status": "approved",
      "grounds": [
        "parchment",
        "white"
      ],
      "note": "Nathan Zimmer's default signature. Cleanest of the three full forms and the most legible, so it is the one to use on documents and letterhead unless there is a reason to reach for another. Vector master: scale it, never redraw it.",
      "name": "Signature, Nathaniel Zimmer"
    },
    {
      "file": "assets/videos/crowd-evening.mp4",
      "url": "https://brand.theword.world/assets/videos/crowd-evening.mp4",
      "kind": "video",
      "group": "videos",
      "bytes": 2768692,
      "status": "approved",
      "capture": "SLC conference footage, Uganda, July 2026",
      "poster": "assets/images/crowd-evening-poster.jpg",
      "note": "Muted looping hero footage. Used on the Brand Guide cover."
    },
    {
      "file": "assets/videos/every1-community-gathering.mp4",
      "url": "https://brand.theword.world/assets/videos/every1-community-gathering.mp4",
      "kind": "video",
      "group": "videos",
      "bytes": 1870989,
      "status": "approved",
      "capture": "SLC Conference · Sanga, Mbarara, Uganda · 30 Jul 2026",
      "poster": "assets/images/every1-community-gathering-poster.jpg",
      "note": "Muted looping hero for the BURN door. Believers gathered outdoors in the community. Every loop ships with its poster.",
      "name": "Loop, EVERY1 Movement"
    },
    {
      "file": "assets/videos/hero-tent.mp4",
      "url": "https://brand.theword.world/assets/videos/hero-tent.mp4",
      "kind": "video",
      "group": "videos",
      "bytes": 2051179,
      "status": "approved",
      "capture": "SLC conference footage, Uganda, July 2026",
      "poster": "assets/images/hero-tent-poster.jpg",
      "note": "Muted looping hero footage."
    },
    {
      "file": "assets/videos/rtmc-city-gathering.mp4",
      "url": "https://brand.theword.world/assets/videos/rtmc-city-gathering.mp4",
      "kind": "video",
      "group": "videos",
      "bytes": 2773380,
      "status": "approved",
      "capture": "SLC Conference · Sanga, Mbarara, Uganda · 30 Jul 2026",
      "poster": "assets/images/rtmc-city-gathering-poster.jpg",
      "note": "Muted looping hero for the CLEAN door. A city-wide gathering with hands raised, in daylight. Replaced an evening loop that measured roughly half the brightness and half the sharpness, which fought CLEAN's light register. Highlights were then pulled down: the sky as shot sat around the same luminance as the white page ground, so the band dissolved into it and the white above read as grey. The correction is exposure only, applied to the highlights, and recovers what the camera overexposed. Midtones, skin tones and colour are as captured. Do not restyle it further.",
      "name": "Loop, Revival To My City"
    },
    {
      "file": "assets/videos/slc-teaching-session.mp4",
      "url": "https://brand.theword.world/assets/videos/slc-teaching-session.mp4",
      "kind": "video",
      "group": "videos",
      "bytes": 2115825,
      "status": "approved",
      "capture": "SLC Conference · Sanga, Mbarara, Uganda · 30 Jul 2026",
      "poster": "assets/images/slc-teaching-session-poster.jpg",
      "note": "Muted looping hero for the TRAIN door. A teaching session under the conference tent. Every loop ships with its poster.",
      "name": "Loop, School of the Local Church"
    },
    {
      "file": "assets/videos/tent-congregation.mp4",
      "url": "https://brand.theword.world/assets/videos/tent-congregation.mp4",
      "kind": "video",
      "group": "videos",
      "bytes": 2285873,
      "status": "approved",
      "capture": "SLC conference footage, Uganda, July 2026",
      "poster": "assets/images/tent-congregation-poster.jpg",
      "note": "Muted looping hero footage."
    }
  ],
  "notesWithoutFiles": [
    "assets/logos/every1/every1-app-icon.svg",
    "assets/logos/every1/every1-glyph.svg",
    "assets/logos/every1/every1-wordmark-reversed.svg",
    "assets/logos/every1/every1-wordmark.svg"
  ],
  "gaps": [
    "THE WORD's logo masters are a vector reconstruction, not an original drawing: the letterforms and the microphone are an autotrace, so their curves are dense polygons. Invisible on screen and in normal print. Before any large-format use, a banner, a vehicle wrap, or a building sign, those marks should be redrawn as true curves and approved. Revival To My City is not affected: its master is real font outlines with true Bezier curves.",
    "EVERY1 has no endorsed lockup. The approved forms carry the mark alone, so every EVERY1 surface must set the line A ministry of THE WORD FOR ALL THE WORLD itself, per Brand Guide §11. A lockup that carries the line as artwork is requested, not improvised.",
    "EVERY1 has no single-colour form. The parent publishes a one-colour black for embroidery, engraving, and newsprint; EVERY1 does not. Request artwork rather than flattening the Flame 1 to black by hand.",
    "No published partnership or co-brand lockup. /assets states the rules for building one, and the first approved use is to be published there so nobody rebuilds it a second way.",
    "A reversed signature for dark grounds. Every signature published here is Midnight ink and works only on Parchment or white. Nothing signed may appear on Midnight, Word Blue, or footage until a reversed master exists. Recolor the SVG fill rather than inverting the raster.",
    "Location on every July 2026 caption is recorded as Sanga, Mbarara, Uganda from the capture folder and has not yet been confirmed against the official ministry record. Confirm it, then unbracket the older captions that still read [City].",
    "Prayer and ministry moments up close",
    "A Bible passing from one hand to another",
    "Testimony portraits",
    "Exteriors that establish place",
    "Details: open Bible and pen, the offering basket",
    "Vertical (9:16) capture of every key moment, alongside the horizontal frames",
    "The School of the Local Church academic seal (Brand Guide §11, v5.8): a shield bearing the Lion of Judah, ringed with the School's name, single colour, with masters for print, blind emboss, and wax. Until approved, certificates close with the two signatures and the letterhead rule alone.",
    "Per-door capture libraries (Brand Guide §11, v5.8). RTMC: night altar calls, the host city by day, the host church serving, the empty venue. EVERY1: one-to-one moments away from any stage, the handoff, vertical 9:16 first. SLC: the classroom, the materials, the credential moment. Today all three doors draw from one conference."
  ]
}